simple.web.work

Are You Sure Your Email Is Getting Delivered And Read?

Stephan Iscoe — Mon, 16 Aug 2010 23:35:19 +0000

Ensuring requested opt-in email is delivered to subscriber inboxes is an increasingly difficult battle in the age of spam filtering. Open and click thru response rates can be dramatically affected by as much as 20-30% due to incorrect spam filter classification. Permission Confirming that the people who ask for your information have actually requested to be on [...]

Are You Sure Your Email Is Getting Delivered And Read? is a post from: simple.web.work - effective.simple.profitable

You Say SEO, I Say SEM

Stephan Iscoe — Fri, 16 Apr 2010 20:18:28 +0000

Really, is there a difference between Search Engine Optimization (SEO) and Search Engine Marketing (SEM)? Here’s a simple.web.work explanation of what can be a difficult area to understand. Search Engine Optimization (SEO) SEO is the process of improving a web sites placement in the free listings of the search engines like Google, Yahoo!, MSN/Bing etc. These free listings are [...]

You Say SEO, I Say SEM is a post from: simple.web.work - effective.simple.profitable

How To Out Fox The FTC

Stephan Iscoe — Tue, 05 Jan 2010 18:21:00 +0000

Copywriting Tips – How To Deal With The FTC It was bound to happen sooner or later. And now, the big name copywriters are going to certainly have their work cut out for them. In case you haven’t heard, copywriting has taken a big hit thanks to the new FTC regulations. If you haven’t heard what [...]

How To Out Fox The FTC is a post from: simple.web.work - effective.simple.profitable

How To Escape Google’s Landing Page Hell

Stephan Iscoe — Sun, 03 Jan 2010 17:11:38 +0000

Well, it was only a matter of time before Google said “Enough is enough!” In case you haven’t heard, quality scores for Adwords accounts have been plummeting. Some people have actually had their accounts banned because their landing pages were so bad. And of course, a lot of this has to do with the FTC [...]

How To Escape Google’s Landing Page Hell is a post from: simple.web.work - effective.simple.profitable

Tips for Boosting Traffic Through Expert Linking

Stephan Iscoe — Mon, 14 Dec 2009 20:41:29 +0000

There are many factors considered by search engines in calculating your search ranking. One of the most important is how well your website or blog is linked to other sites. Almost nothing you can do to improve your ratings will have as dramatic an effect as increasing the number of these links. There are several [...]

Tips for Boosting Traffic Through Expert Linking is a post from: simple.web.work - effective.simple.profitable